A better lawn.

Better for my family. Better for the earth.

A collage of images in a heart shape, each showing a young child playing outdoors.

Is there anything more American than the backyard? For my family, the yard becomes an extension of our home the moment the frosty ground thaws here in Massachusetts. A fire pit, a barefoot game of tag, a PowerWheels race, grilling with friends. Our yard is our gathering place, and I’ve spent years in pursuit of a great lawn.

Over that time, I’ve discovered a few things. Watching kids and pets playing in the grass, I’ve realized that it matters what I put on the lawn and into the soil. And through years of research, trial and error, I’ve noticed that I can spend less time on my lawn, waste less product, and get better results if I do just the right things at the right time.

One day, after having enough of spending a lot of money on treatments that seemed to do little beyond pump my lawn full of harsh chemicals, I decided I’d had enough–and that other people probably had, too. Lawnbright is the result: carefully sourced, all-liquid, all-natural and organic lawn care products that build soil, root and grass health. Every product is made in the USA. They take just a few minutes to apply, and they’re safer for your family and better for your lawn (and the earth).

But I wanted to go beyond products. With 20 years of experience in tech, I knew I could leverage it to make lawn care easier and more efficient. TURF ALERTS™ is what really sets Lawnbright apart: We monitor your real-time weather and text you about when and how much to water, when to apply product, and other tips and tricks - all perfectly timed and customized to your lawn.

Join me on a mission to spend more time enjoying your yard and less time working on it. Greener grass ahead!

Craig,
Lawnbright Founder

Greener grass ahead.

Get your custom lawn plan today.